Create your online store today. It's normal to think that it is difficult to start selling in your own online store but this is far from the truth. There are endless platforms that help us take our products to the public in an easy way for everyone who knows nothing about web pages, so you can quickly set up your online store.
Something that is particularly useful but has its drawbacks, mainly when we talk about the independence we can have of certain platforms. The easiest way to understand it is that the more easy and friendly the place where we mount our web is usually more expensive in the long run. This does not mean that using this type of website managers is a bad idea if they do not carry long-term costs, which is not a problem if we have sales in good quantity.
What will we sell to our users?
This is the first question we must ask ourselves if we want to open an online store, why selling products online is fine but we must define what we will offer. Why do we say this?, because there are endless products to sell online, we show you the most useful.
Create your store to sell products online
Creating e-commerce is not such a complicated job today, but we must have in mind two very specific topics when trying to create our sales venture online.
- Do we want to hire a third party so that from their platform we can manage everything?
In this case it is better to look for a paid website that helps us deploy our online store, services like Shopify, BigCommerce or Magento. The problem with this case is that we will practically always have to pay for the service, since the free service usually has enormous limitations. - Do we want to manage all aspects of the website ourselves?
If we want to manage the website and all its aspects, the best thing is wordpress with its woocommerce plugin, this is easy to handle and installing a website with wordpress is not really difficult since it is all super friendly.
As you can see, both have their pros and cons. If we opt for a service like Shopify for example, we will be limited to what they as a company cannot offer, which is not a small thing. But there is that dependence on them directly, now if we opt for our own server with wordpress we will have the possibility of applying the themes and plugins that we want but we will still have to pay for the server.
It is a matter of need more than anything else and if the service adapts to our business model which is a totally separate issue if we are, for example, sale of services in a local area or if we use things like drop shipping.
Create your online sales store for courses
Creating an online store to sell courses is something that is often seen, there are also specialized platforms for them but they will always take a commission. So it’s always better to have direct control over the website ourselves, this will save us costs but at the same time we will have to promote our website much more.
The options we can give you so you can do your own tests and see which one favors you most:
- Become an instructor on platforms like Udemy or Coursera.
- Create a website with Wordpress with some of the many plugins for selling courses
- Advertise yourself on social networks as an instructor and coordinate online classes with those who order the course. (This last option does not require a website but if manual management of everything that takes more time investment)
Sales of online services.
If we have a skill that can be requested on demand, we can use websites like Fiverr to promote our skills. The idea is that we have a skill that we can exploit, a good case for this would be consulting services where we could offer sessions for interested people to hire our services from the website.
This is also useful if we want to become independent of all websites in this area and do it through our own website where it is most recommended to use an own site like one managed with wordpress so that using the woocommerce plugin we can offer the services and also put the terms in which we will provide them.